Is your sales copy readable?
Take a look through your website, your emails and your letters.
Does your writing style say more about you than you think?
Are you using Readable Text?
You would be amazed how many websites are almost unreadable. And if your sales message is unreadable it’s not getting read. Is it?
The good news is, there are tools you can use to check how readable your text is. They are quite easy to use – all you need to do is cut and paste your text into a web page and the “readability” score for your text will be displayed.
There are some examples on this website. Here’s how we use one of these methods to test the readability of our writing…